Frequently Asked Questions

Q: I can't find any other manufacturers using what you call a titaniumized finish. Why?
A: Currently, it is a very expensive product to use on flooring, more commonly used on fine furniture. More and more manufacturers will start to use it once the price comes down. We know of only one other manufacturer using this technology at this time.

Q: Some companies will only ship to my city and I have to arrange for local delivery to my house. What delivery service do you provide?
A: We ship directly to your home.

Q: I can't find any other hardwood flooring company offering a 30-year warranty. Why is your wood different?
A: We use the finest northern hardwoods so the structure of the wood has a lifetime warranty, but the 30 year warranty applies to the year thruÓ factor. We know from usage and testing that Gatortuf is the most durable and scratch resistant hardwood finish on the market.

Q: I'm doing a lot of research before I buy hardwood floors and your flooring seems to be as much as $2.00 a square foot less expensive than a lot of other companies. My question is this: if your product is of such a superior quality, how can you sell it at such a low price?
A: Hardwood floor manufacturers require a salesperson or agent who sell to a distributor, who sell to a dealer or contractor who sells to you. Those intermediaries all have to make a profit before you buy the flooring. You are buying directly from the manufacturer and that is why our prices are so competitive despite the superior quality.

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